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Hello There!

Pardon our dust! I'm building something awesome.

Overview

Launched in 2024, Mad Apes is a dynamic and innovative branding company focused on transforming brands into memorable, impactful experiences. With a creative team driven by bold ideas, Mad Apes specializes in crafting unique brand identities that stand out in a crowded market.

The Challenge

Blue Marine Foundation challenged us to create a digital experience that successfully educates people on the importance of our oceans and the solutions we can implement to mitigate climate change. The health of the ocean affects us all and for that reason, the site needed to connect with as many people as possible, from students to policymakers. The journey begins with an introduction to ocean preservation, in the form of a meditative breathing exercise. This aims to reduce tension and in-turn improve concentration and memory.